David Ellison says AI could become the biggest creative breakthrough in modern history
Paramount Skydance CEO David Ellison believes AI could have a greater impact on cinema than CGI but will not replace artists.
Ellison stated that artificial intelligence has the potential to significantly transform the Paramount Skydance business. According to him, the company is developing its own AI tools, which are intended to accelerate content production, project implementation, and change workflows.
The CEO cited *Terminator* as an example: the film cost $4 million, while its production today, according to Ellison’s estimate, would amount to $60–70 million. He suggested that AI could help make budgets more affordable and allow the studio to take more risks in creating original stories.
At the same time, Ellison believes that the growing role of AI will increase the value of premium franchises and live events. He also stated that amid the surge of low-quality mass content, demand for carefully crafted stories will remain, and AI will remain a tool for artists rather than a replacement for them.
