ByteDance Developing AI Agent to Compete with Meta Muse

ByteDance is developing an assistant to compete with Meta's AI agent, Muse. Bloomberg does not specify the name of the upcoming product or its features but states that it will perform a similar role.

Muse has already attracted over 10 million users. Meta CEO Mark Zuckerberg previously suggested that the agent could generate more revenue per user for the company than its existing family of apps. Meta has also linked it to AI glasses and demonstrated a separate 'charm' for Muse.

It is not yet known whether ByteDance plans to integrate its product into its own devices. The assistant is part of the company's broader strategy to compete with developers of advanced AI systems. ByteDance co-founder Zhang Yiming recently told employees that the company will likely need at least until 2029 or 2030 to catch up with developers of advanced AI systems.

Currently, ByteDance is primarily known in this field for its video generator, Seedance. Videos created with its help have gone viral on social media, subsequently drawing legal attention from American film studios. The potential launch of the new agent may also raise questions about data privacy and the permissible extent of access such services have to personal information. ByteDance did not immediately respond to a request for comment.